Two books stand out for their even-steven parenting treatment: 365 Penguins (B's favorite) and Richard Scarry's Best Word Book Ever. The Scarry book must have been done back in the 70s because I remember it from my childhood, and it's a little dated. My one quibble is that while both Mama and Daddy Rabbit are cooking in the kitchen, Daddy Rabbit is wearing a suit and clearly headed to the office after he finishes frying his eggs while Mama Rabbit is wearing an apron and undoubtedly will spend the rest of the day toiling on the home front and maybe reading Betty Friedan. But overall, it's a good book and nicely balanced on the gender role stuff.
A related phenomenon is the fact that every single tv commercial for a cleaning product will feature a woman or more specifically a "mom."
My most hated commercial character these days is the Glade (or "glah-DAY") woman. She's constantly trying to pass off some bo-bo grocery store air freshener or candle as a "boutique fragrance." After she's been repeatedly busted as a pretentious lying cheapskate, why do people hang out with her anymore? How in the world does she have friends left who are still coming over for yoga? Why hasn't her husband left her for someone who isn't a total phony poseur? A mystery. But I'm not alone in my loathing.
All this also reminds me of the old birth control pill commercials where they went to great lengths to prominently feature the wedding ring on the woman's hand... because single ladies were undoubtedly saving themselves for marriage and had no need for the Pill. (More recent commercials seem to be less rigid on this point.)
And this post is the sum total of my extensive coursework and deep intellectual interest in Gender Studies back in college. Sad.
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